SEO Lecture at CU Boulder

Feb 16, 2017Digital Marketing

It was such an honor speaking to Professor Warren’s Writing for Business class at CU Boulder on Wednesday Feb. 15, 2017. It was our goal to show students in the professional writing program how they can leverage their writing skills in the business community with search engine optimization. This lecture contains tips for obtaining a foundational understanding of writing website content for SEO.

Learn what questions small and medium sized business owners should be asking before they write website copy. Overview our keyword research strategy and process for drafting content. Then, we discuss having a healthy keyword density and the importance of optimizing our meta titles and meta descriptions. We also discuss how business owners can achieve their marketing goals by intentionally optimizing their various call-to-actions.

Mtn. Dog Media is a web design and digital marketing agency based out of Boulder, Colorado. We help small and medium sized business owners obtain new customers via search engines and social media platforms. Our custom WordPress sites are handcrafted for each unique client and our digital marketing campaigns strategically managed to drive new leads.

If you’re interested in finding out how Mtn. Dog Media could increase your revenue contact us today to schedule your free consultation.

Sorry for the poor video quality! Feel free to close your eyes or start your workout and listen to this talk podcast style!